Strategic Plan

Strategic Plan

Mission

To promote the highest quality of comprehensive clinical care through education and research in the prevention and treatment of gynecologic cancers.

Vision

To eradicate gynecologic cancers

Strategic Goals

Educate: Be the authoritative source of education in gynecologic oncology.

  • Identify the education needs of SGO’s expanding membership and other targeted audiences.
  • Enhance the program quality and scientific content for all SGO educational activities to meet the needs of attendees.
  • Provide e-learning education opportunities for members and other targeted audiences.
  • Consistent with ACCME requirements, explore and develop opportunities to provide CME credits/CEU to organizations with interest in gynecologic cancers.
  • Explore the feasibility of a role for SGO to document expertise through credentialing and certification.
  • Identify SGO’s role in delivering physician and public education internationally.

Research: Promote research in gynecologic oncology.

  • Promote quality outcomes research and foster database development to advance delivery of high quality care.
  • Increase foundation support to increase funding for basic, translational and clinical research. Establish public/private partnerships to identify and fulfill the subspecialty’s research agenda.
  • Incorporate and leverage feedback from the Research Summit (2010) to identify and gain funding for SGO’s research agenda.

Advocate: Represent the interests of patients and members.

  • Assume a leadership role in defining indicators of quality care and facilitate reporting of findings.
  • Explore and promote new practice models for SGO members. Secure adequate funding and reimbursement to ensure the delivery of quality gynecologic cancer care.
  • Advocate for all facets of research—basic science, translational and clinical—that improve the prevention and treatment of gynecologic cancers.
  • Explore the desirability and feasibility of establishing a Political Action Committee (PAC).
  • Incorporate and leverage feedback from the Research Summit (2010) to support SGO advocacy initiatives.

Communicate: Raise awareness of gynecologic oncology and its role in women’s cancer care.

  • Promote SGO as the voice of gynecologic cancer.
  • Develop and operationalize effective and user-friendly social media strategies to facilitate internal and external communications.
  • Create and implement a comprehensive, integrated communications program that builds awareness and promotes the importance of gynecologic oncology and its role in the prevention and treatment of women’s cancers.

Collaborate: Work with other organizations to advance the SGO Mission and Vision.

  • Collaborate with other organizations to identify and fulfill the education and certification needs of members.
  • Build, lead and join alliances with advocacy and patient groups whose objectives and strategies are aligned with those of SGO.
  • Align with organizations that support, influence and actively promote gynecologic cancer care, prevention and treatment.

Lead: Be the leading organization in gynecologic oncology.

  • Identify and respond to the changing needs and expectations of SGO members.
  • Increase and diversify SGO revenue streams while managing the Society’s cost structure in a prudent manner.
  • Transition SGO to a 501(c)(6) membership organization to position the Society and its members to meet the growing socio-economic pressures and changes the profession is facing.
  • Partner with a foundation that is fully aligned with and that supports SGO’s educational, research, awareness communications and philanthropic strategies.
  • Create and implement a comprehensive plan for SGO’s involvement in international gynecologic cancer policy development, education, prevention and treatment.
  • Create and implement a comprehensive membership outreach plan (recruitment, satisfaction, retention) for SGO and provide membership categories that span professionals with strong interests in gynecologic oncology.