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National Campaign Launches to Positively Impact Historically Marginalized Communities and Populations

Foundation NewsNews Article
Oct 13, 2021

The Foundation for Women’s Cancer (FWC) in partnership with the Society of Gynecologic Oncology (SGO) recently launched a national campaign, #MoveTheMessage, to increase awareness of gynecologic cancers with a focus on historically marginalized communities and populations. In order to reach these audiences, SGO members are encouraged to share a suite of online patient education resources with their patients.

“We all know very well that most people don’t know the signs and symptoms of gyn cancers, and this is further magnified in marginalized populations,” says FWC Chair Ginger J. Gardner, MD. “Through Move the Message, we have the opportunity to get information about these cancers to all women, so they can take action for themselves or a loved one.”

Additionally, SGO members can also support this initiative by getting involved on social media. Post a photo or video of yourself, your family, your friends, and/or your care team in motion, e.g. walking, cycling, dancing. Include the caption, “#MoveTheMessage. 5 Cancers to Know. Take steps today to protect tomorrows by visiting movethemessage.org” and tag five people you want to see moving to help promote this message.

FWC understands to make a strong impact the message needs to reach women and communities directly. This campaign aims to bring information about the five gyn cancers to all women, including women of color and those in rural areas that have limited access to information about these diseases and access to specialty or care.

There will be planned events over the coming year across the nation. The goal includes collaborating with local organizations, cancer centers, and volunteers in communities with significant at-risk patient populations. Events are being planned to include Los Angeles, New Orleans, New York City, Oklahoma City, Tampa, Seattle, Albuquerque, St. Louis, Washington, D.C., Chicago and more.

More information will become available in the coming weeks. Follow FWC on social media and join the mailing list to stay up to date on getting involved.